Meredith Goldstein

Creating Problem Finders through Design Thinking

Design Thinking is a methodology that has tremendous potential to provide corporate strategy development a much needed facelift, a version 2.0 for the 21st century. Yet from my experience, Design Thinking is inconsistently executed, keeping it from reaching its potential and discouraging practitioners, leading to  a low perceived return-on-investment. The d.School at Stanford is the

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Should Operations Focus on Customer Pain Points?

Celia had been thinking all afternoon about Jack and Kim’s presentation on customer-centered innovation at the leadership meeting.  She was intrigued. Using the customer as the focal point for determining where to invest their innovation dollars seemed like an approach that could help their strategic decision making. How could this approach help her organization? As

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Two shiny puzzle pieces representing corporate innovation fit

How Corporate Innovation Can Thump Startup Disruption

I don’t know about you but I’m tired of innovation contests that pursue the next shiny new object.  Yes, creating something cool and different generates excitement in employees and inspires their creativity.  But if their efforts don’t yield results, like increased customer loyalty, market share, or competitive advantage, then employees and leadership become disillusioned.  Is

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